FREE LIVE Professional Training
for Licensed Estheticians & Massage Therapists
LE, LMT - CIDESCO • CIBTAC • ITEC • BABTAC
Live on • 2 Hours
Going Beyond Protocol
Learn to Understand the Guest, Connect the Face and Body, and Know How and Why — to Adapt Your Approach for better guest return
SEPTEMBER 24 • 11 AM Central Time
Seating is limited.
During this professional training, I'll show you how to turn a protocol into a thoughtful, personalized guest experience
Drawing on over 21 years of hands — on practice and teaching, I'll share how I connect anatomy, the face and body, and each guest's concerns in my approach to facial massage lifetime experience
You'll learn what to consider beyond the treatment area, how to adapt techniques to the person in front of you, and how to explain your approach with confidence — building trust through your knowledge, your touch, and guidance you provide beyond the treatment room
Most Professionals Treat the concern.
Few Understand what and where is the root cause
You know the protocol... But what happens when:
01
Your guest has several concerns.
Where do you begin?
02
The same routine doesn't suite every guest
How do you adopt?
03
Your guest asks "why does this happen?"
How do you explain?
04
Your guest asks "what can I do between visits?
What guidance can you offer?
This is where knowledge Beyond Protocol matters...
in my teaching, we connect anatomy, the face and body, thoughtful consultation, and practical experience — so you... can understand why you choose a technique, when to adapt it, and how to educate your guests within your professional scope.
Go Beyond "What movement comes next?"
The Better Question Is
""What does this Guest need and Why?"
A protocol gives you structure. Understanding anatomy, listening to your guest, and knowing how to adapt five each movement a purpose
Build your expertise Beyond the Protocol
*
Face + Body Connection
*
Daily Habits
*
Adaptation
*
Trust
*
Guest Concerns
*
Technique Selection
*
Guest education
*
Communication
Because your guest comes for more than a protocol, they come for your guidance, expertise and understanding
That's why I teach beyond the protocol.
This philosophy became the foundation of My Signature Buccal Massage Technique™.
During This Live Professional Training You'll Learn
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This training was created exclusively for Licensed Estheticians and Massage Therapists
Whether you have been practicing for 25 years...
or you've only recently graduated...
this live training will help you build a stronger framework for working with your guests.
Many experienced practitioners join because they want deeper understanding. Many newly licensed professionals join because they want confidence before introducing buccal massage into practice. Both belong here.
Why I Teach This Work
For nearly 2 decades, I've dedicated my career to understanding how to create the best guest experience
And how to create meaningful, lasting change through my practices
Today, I continue to work hands-on with guests and grow my business
Alongside my practice, I teach professionals from around the world through Face Massage School.
My work has been shaped by international experience with:
HONG KONG IN 2006
The Peninsula Hotel
HONG KONG IN 2008
Four Seasons Hotel & Spa
UK 2011
Regional training roles with Elemis
GERMANY 2013
BABOR
PARMA ITALY 2014
Comfort Zone Skincare
MOSCOW 2015
Four Seasons Hotel & Spa
I also had the privilege of leading the opening of a 32,000 sq ft wellness spa at Four Seasons Moscow
before moving to the United States to build my own practice and school
Every technique I teach has first been refined through thousands of real guest treatments
Because I believe education should always begin in practice — not in theory.
What Guests Experience
“I felt the tension leave my body. I felt deeply relaxed — more rested than I’ve felt in months.”
“This was the first time I experienced real relief and softness in my jaw.”
“The experience is unlike any spa I’ve ever been to. The techniques are truly one of a kind.”
“I was nervous buccal massage would be uncomfortable — but it felt safe, supportive, and deeply effective.”
Join Me Live
If you're ready to think beyond protocol — and to understand how to better your guest experience and grow your practice —I'd love to have you with us.
Thursday, September 24 • 11 AM Central Time
2-Hour Live Professional Training